{"product_id":"shopify-subscription-klaviyo-automation-pack","title":"Shopify Subscription to Klaviyo Automation Pack","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003e\u003cstrong\u003eKeep Klaviyo subscription status in sync with Shopify using two ready-to-import Shopify Flow workflows.\u003c\/strong\u003e\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eShopify knows whether a customer has an active, paused or cancelled subscription. This automation pack makes that data usable inside Klaviyo.\u003c\/p\u003e\n\u003cp\u003eUse it to keep customer subscription state accurate, trigger lifecycle journeys, build better segments and avoid relying on manual exports or disconnected subscription data.\u003c\/p\u003e\n\u003ch3\u003eWhat it does\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eSubscription Created → Klaviyo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen a new active Shopify Subscription Contract is created, the workflow:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003econfirms the contract is active;\u003c\/li\u003e\n\u003cli\u003eidentifies the customer;\u003c\/li\u003e\n\u003cli\u003esends a \u003ccode\u003eSubscription Created\u003c\/code\u003e event to Klaviyo;\u003c\/li\u003e\n\u003cli\u003eupdates the customer’s current subscription state on their Klaviyo profile.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSubscription Status Updated → Klaviyo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen a subscription changes status, the workflow:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003echecks whether the contract is active, paused or cancelled;\u003c\/li\u003e\n\u003cli\u003echecks whether the customer has another active subscription contract;\u003c\/li\u003e\n\u003cli\u003eupdates the customer’s true current subscription state;\u003c\/li\u003e\n\u003cli\u003esends the relevant Klaviyo event.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis means cancelling or pausing one contract won’t incorrectly mark someone as unsubscribed if they still have another active contract.\u003c\/p\u003e\n\u003ch3\u003eKlaviyo data created\u003c\/h3\u003e\n\u003cp\u003eThe workflows can create and maintain profile properties including:\u003c\/p\u003e\n\u003cp\u003e\u003ccode\u003ehas_active_subscription\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003ehas_ever_subscribed\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_status\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_contract_id\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_product_name\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_next_billing_date\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_created_at\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_updated_at\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003esubscription_frequency\u003c\/code\u003e\u003c\/p\u003e\n\u003cp\u003eThey also send lifecycle events such as:\u003c\/p\u003e\n\u003cp\u003e\u003ccode\u003eSubscription Created\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003eSubscription Status Updated\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003eSubscription Paused\u003c\/code\u003e\u003cbr\u003e\u003ccode\u003eSubscription Cancelled\u003c\/code\u003e\u003c\/p\u003e\n\u003ch3\u003eWhat you can use this for\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eactive subscriber segmentation;\u003c\/li\u003e\n\u003cli\u003epaused subscriber journeys;\u003c\/li\u003e\n\u003cli\u003ecancellation journeys;\u003c\/li\u003e\n\u003cli\u003eformer subscriber winback;\u003c\/li\u003e\n\u003cli\u003ereplenishment and renewal messaging;\u003c\/li\u003e\n\u003cli\u003esubscription-specific cross-sell;\u003c\/li\u003e\n\u003cli\u003esubscriber-only campaigns;\u003c\/li\u003e\n\u003cli\u003elifecycle personalisation.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eWhat’s included\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ccode\u003eBrutish – Subscription Created to Klaviyo.flow\u003c\/code\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ccode\u003eBrutish – Subscription Status Updated to Klaviyo.flow\u003c\/code\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eImport both workflows into Shopify Flow, configure your own Klaviyo account details, test and activate.\u003c\/p\u003e\n\u003ch3\u003eBuilt for\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eShopify + Shopify Flow + Klaviyo\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe workflows are designed around Shopify Subscription Contracts rather than one specific subscription-app vendor.\u003c\/p\u003e\n\u003cp\u003eThey are best suited to stores where your subscription app creates and updates Shopify Subscription Contracts.\u003c\/p\u003e\n\u003ch3\u003eSetup required\u003c\/h3\u003e\n\u003cp\u003eAfter importing the workflows, you’ll need to:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eAdd your Klaviyo Public API Key \/ Site ID.\u003c\/li\u003e\n\u003cli\u003eReview the mapped Klaviyo fields.\u003c\/li\u003e\n\u003cli\u003eTest with your own subscription setup.\u003c\/li\u003e\n\u003cli\u003eConfirm the events and profile properties are reaching Klaviyo correctly.\u003c\/li\u003e\n\u003cli\u003eActivate the workflows.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003eNo custom app development is required for the standard setup, but you should be comfortable working inside Shopify Flow and Klaviyo.\u003c\/p\u003e\n\u003ch3\u003eImportant\u003c\/h3\u003e\n\u003cp\u003eThese workflows keep subscription data up to date from the point they are activated.\u003c\/p\u003e\n\u003cp\u003eIf you already have historical subscribers, you may need a separate backfill to populate existing subscription status in Klaviyo.\u003c\/p\u003e\n\u003cp\u003eAlways test the workflows in your own store before using them in production.\u003c\/p\u003e\n\u003ch3\u003eNeed a custom setup?\u003c\/h3\u003e\n\u003cp\u003eBrutish builds Shopify → Klaviyo integrations, lifecycle automation and customer-data systems for ecommerce brands.\u003c\/p\u003e\n\u003cp\u003eIf your subscription model, customer logic or CRM setup is more complex, we can build it for you.\u003c\/p\u003e","brand":"Brutish Agency","offers":[{"title":"Default Title","offer_id":57218879193412,"sku":null,"price":26.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0919\/7486\/1124\/files\/Product-Flow-Shopify_2b064cc6-819f-4182-b607-3b874f1a8950.png?v=1788810941","url":"https:\/\/brutish.agency\/ga\/products\/shopify-subscription-klaviyo-automation-pack","provider":"Brutish Agency","version":"1.0","type":"link"}